Elizabeth Warren the message machine
Chances are, Elizabeth Warren has already answered your question.
The freshman Massachusetts Democratic senator has been everywhere the past few months, appearing on an impressive list of Sunday shows and cable news programs, chatting up late night talk show hosts and crisscrossing the country on a book tour to promote her latest biography, “A Fighting Chance.”
But if you thought the media blitz may have loosened up the popular liberal — famous on Capitol Hill for her strictly-on-message persona and her aversion to making small talk with the D.C. press corps — think again.
Warren has focused with iron discipline on promoting a narrow set of core priorities — cracking down on Wall Street, helping student borrowers and giving the middle class more financial opportunities — while stubbornly refusing to get sucked into the political controversies and media obsessions of any given day.
This self-control, most recently on display during the book promotion, underscores why she has been able to maintain her loyal following since joining the Senate: Warren sticks with what works for her and avoids the senatorial impulse to weigh in on any and everything that has tripped up so many before her.
It’s also an approach that could pose real limits in the event that Warren decides — as she insists she will not — to become a national candidate and take on a role that requires her to weigh in daily on a much broader range of issues.
“There’s an impressive element of discipline in the fact that she just doesn’t want to talk about politics and 2016 because if she does, that’ll be the whole story and she knows it,” said Bob Shrum, the veteran Democratic political strategist who was a speechwriter for the late Massachusetts Sen. Ted Kennedy. “If she pivots away, then the story can be about what she wants to be about. So that’s what I think is happening here.”
Read more: http://www.politico.com/story/2014/09/elizabeth-warren-the-message-machine-110904.html#ixzz3DJRZ6bdB
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