Lands' End Caves To Anti-Abortion Pressure, Pulls Gloria Steinem Interview

[KamaAina]

http://www.huffingtonpost.com/entry/lands-end-gloria-steinem-abortion_us_56cf2645e4b03260bf75aa00

Clothing retailer Lands’ End has issued a formal apology for featuring an interview with feminist icon Gloria Steinem in its spring catalog after backlash from the anti-abortion movement.

"We greatly respect and appreciate the passion people have for our brand," a spokeswoman told The Huffington Post in a statement. "It was never our intention to raise a divisive political or religious issue, so when some of our customers saw a recent promotion that way, we heard them. We sincerely apologize for any offense."

Steinem’s interview was the first to be featured in the company's new “Legends Series,” which is meant to showcase influential people in Lands' End's catalog and on its website.

The company also discontinued a campaign that enabled customers to donate to the Fund for Women’s Equality, of which Steinem is a board member, Jezebel reports. As part of the campaign, consumers could order items embroidered with the the logo of the ERA Coalition, a group dedicated to passing an Equal Rights Amendment to the Constitution that would prohibit discrimination based on sex. Lands' End planned to donate $3 to the fund for every logo ordered.

[virgogal]

1. When I want clothes,I want clothes,not politics.

It was a dumb mistake getting into politics in their catalogue.

I wouldn't want Land's End ads at my polling place.

[riversedge]

2. I just tweeted to them ...told them

I will no longer be shopping at State street store in Madison.




LandsEndVerified account
@LandsEnd

[MagickMuffin]

3. Backlash works both ways

Are they not aware of this?

[NV Whino]

4. I pretty much stopped buying from LE when the original owners sold it

I think Sears bought them

Stopped buying their T-shirts when the material got so thin I could read a newspaper through them.

[Warren DeMontague]

5. she'd probably have more backup if she hadn't gone out of her way to insult women under 30

oh, well.