Kraft and Heinz to form North America's No.3 food company
Source: Reuters
Kraft Foods Group Inc, the maker of Velveeta cheese, will merge with ketchup maker H.J. Heinz Co, owned by 3G Capital and Warren Buffett's Berkshire Hathaway Inc, to form North America's third-largest food and beverage company.
Kraft's shares rose 34 percent to $82.50 in premarket trading on Wednesday.
The combined company, to be led by Heinz Chief Executive Bernardo Hees, will have revenue of about $28 billion, less than half that of market leader PepsiCo in 2014.
Kraft, like other packaged-food makers, is battling sluggish demand as consumers shift to products that are perceived to be healthier.
Read more: http://www.reuters.com/article/2015/03/25/us-kraft-m-a-heinz-idUSKBN0ML0YK20150325
Sherman A1
(38,958 posts)IDemo
(16,926 posts)Freddie
(9,259 posts)Auggie
(31,163 posts)global1
(25,241 posts)My Good Babushka
(2,710 posts)to pick the metal bits out of the Mac n' Cheese?
HomerRamone
(1,112 posts)NuclearDem
(16,184 posts)wordpix
(18,652 posts)give me an organic salad any day
snooper2
(30,151 posts)wordpix
(18,652 posts)Lodestar
(2,388 posts)joshcryer
(62,269 posts)SEC has given up.