Ok, just another advertisement I totally despise??? That damn Burger King

[a kennedy]

King and that song they’re all singing.

[Lunabell]

1. His big shiny head is frightening!

It gives me the creeps and the whopper deserves a better looking mascot.

[Clash City Rocker]

2. Yeah, it's almost as bad as their "food"

[CatMor]

3. The Burger King king is obscene ...

he is so creepy when I see a commercial he makes me cringe. I'm not into that kind of food so I don't support them.

[PSPS]

4. I've always thought of their "king" character as kind of a comical work of art

It started about 20 years ago and his face, as displayed with the mask, is that of a stoned guy with a "shit-eating grin." When I first saw it in their advertising, I assumed they were targeting the late-night hungry stoner crowd. The fact that it is static (i.e., a mask) with no change of expression kind of adds to the hilarity factor.