Matt Lauer deceptively pitches Shinola partnership as providing scholarships to needy Detroit kids

[TexasTowelie]

I happened to be watching The Today Show yesterday morning (which I have only recently returned to watching after NBC fired Billy Bush), and looked up to see anchor Matt Lauer in a hair net and booties, standing in the Shinola watch assembly room in downtown Detroit. The focus of Mr. Lauer’s story was his new “partnership” involving Shinola and the Detroit Edison Public Academy, a “public charter school” in Detroit. Here are the heartwarming details:

Matt teamed up with Detroit-based lifestyle brand Shinola to create a five-piece collection for his TODAY’s Original product.

Matt takes us back to “a time of civility when people actually took out a piece of paper and a pen to say thank you.” The collection includes a boxed card set for handwritten notes, along with a 12-month planner, paperback journals, a leather passport wallet and nylon watch straps.

The products are inscribed with the number 20, representing Matt’s 20 year anniversary on TODAY on January 6, 2017.

Matt says he chose to partner with Shinola because the company’s products are modern and current, but still have a traditional twist. To this day, the first thing Matt does when he wakes up is open his leather-bound calendar and look at his agenda.

All of the proceeds from Matt’s TODAY’s Original collection will go to the Detroit Children’s fund to benefit the Detroit Edison Public School Academy.

In the segment from the show, Mr. Lauer went on to say that “the proceeds go to a great cause: scholarships (emphasis mine) for kids at the Detroit Edison Public School Academy,” followed by a sales pitch for viewers to buy his “personally-branded” watch straps, passport holders, and notebooks.

Read more: http://www.eclectablog.com/2016/11/the-today-shows-matt-lauer-deceptively-pitches-shinola-partnership-as-providing-scholarships-to-needy-detroit-kids.html

[gordianot]

1. Lauer is a self promoting prick rest assured he has a profit or tax deduction advantage.

So how how is it this ignorant smug ass is raking in multi millions? I did watch that segment the worst M$M phony at NBC.