97 Companies who Have Dropped Advertising on Limbaugh and Other "Controversial" Shows

I found the following information in a posted response on the Media Matters story about Limbaugh losing sponsors. I had been searching for a full list of the companies that have advised Premiere (via their ad agency) that they do not wish their ads to run on Limbaugh's show and apparently other controversial shows in the Premiere stable. The E-mail from the ad agency has been linked to in several articles but the list of companies, while referenced, was not included. I also saw in a post that the government spends $25 million a year to sponsor Limbaugh's show. I haven't been able to verify the accuracy of that statement however. With the growing list of corporate sponsors dropping Limbaugh it will be harder to justify the government continuing to sponsor his program. Please note that this extensive list doesn't even include other companies that have dropped Limbaugh such as Pro Flowers, Legal Zoom, Sleep Number, etc. who aren't handled by this particular agency. With a client list this long the agency must be a power house.


Complete list of the advertisers shunning Rush Limbaugh and other controversial hosts from the Premiere Radio memo.

The memo originally appeared on a clearinghouse site for radio traffic directors. An interesting quote from it, Also, please ensure that these commercials air with a minimum of 15 minutes separation from any controversial programming content.

The webpage was quickly removed and replaced with dead air. But, as always, the Internet never forgets:

21st Century Insurance
Ace Hardware
Acura
Advance Auto Parts
Advil (All products)
Alacer/Emergen-C
Allegra (all products)
Allstate
Ally Bank
American Express
Autozone
Boston Beer
British Petroleum
Bullfrog Sunblock
Caltrate
Centrum
Chapstick
Clorox (Pinesol/Homecare)
Cortizone
DeVry
Discover Card
Domino's Pizza
Exxon/Exxon Mobil
Farmers Insurance
Ford
Geico
General Motors (All products -GM Certified Service, Chevy, Onstar, Cadillac, etc)
Gold Bond (all products)
Grainger
Green Mountain Coffee
Hallmark
H&R Block
Hotels.com
Honda
IBM
Icy Hot
Intuit/Small Business
JC Penney
Johnson & Johnson (All Brands)
Kohl's
La Quinta
Lifetime
Little Caesars
Lowe's
Luxottica
Macy's
MasterCard
Mc Donalds
Midas
Napa Auto Parts
National Realtor
NBC-TV
Office Depot
Office Max
One Main Financial
O’ Reilly Auto Parts
Orkin
Outback
Preparation H
ProNutrients (all products)
Progressive Insurance
Prudential
Radio Shack
Rent-A-Center
Rite Aid
Robitussin
Sam Adams
Sam’s Club
Schiff – Digestive Advantage
Schiff – Mega Red
Schiff – Move Free
Schiff - Sustenex
Scotts Miracle-Gro (all products)
Sears (All products)
Sony
State Farm
Staples
Sterling/Kay Jared Jewelers
Subway
Takeda Uloric
The Home Depot
ThermaCare
Toyota
Turbo Tax
Twinings of London
Tyson/Wright Brand Bacon
Unisom
United Healthcare
U.S. Army
U. S. Postal Service
Visa
Walgreens
Wal-Mart
Wells Fargo
Wrigley
Yahoo!