EXCLUSIVE: 141 Companies Drop Advertising From Rush Limbaugh [View all]

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EXCLUSIVE: 141 Companies Drop Advertising From Rush Limbaugh

By Judd Legum

ThinkProgress has obtained an internal memo from Premiere Radio Networks listing 96 national companies that have “specifically asked” their advertisments not be played during the Rush Limbaugh Show. Premiere is the distributor of Limbaugh’s program. The advertisers have also requested to be excluded from other right-wing hosts including Michael Savage, Glenn Beck and Sean Hannity. According to the memo, the listed companies’ advertisements should be excluded from these programs because they have been “deemed to be offensive.”

The existance of the memo was first reported over the weekend by Radio-info.com, an industry newsletter. Radio-info did not publish the full list of companies. The memo was posted website of the Traffic Directors Guild of America, an association of professionals who distribute paid advertisements to radio stations. The memo was quickly deleted but ThinkProgress obtained a copy from a Google snapshot of the site taken on March 9.

Previously, ThinkProgress has reported that 50 companies requested their advertising be pulled from the Rush Limbaugh show following his sexist attacks on Sandra Fluke. The publication of the memo adds an additional 91 companies to the list of companies that have dropped Limbaugh:

21st Century Insurance • Hotels.com • Rite Aid • Ace Hardware • Honda • Robitussin • Acura • IBM • Sam Adams • Advance Auto Parts • Icy Hot • Sam’s Club • Advil (All products) • Intuit/Small Business • Schiff – Digestive Advantage • Alacer/Emergen-C • Schiff – Mega Red • Allegra (all products) • Johnson & Johnson (All Brands) • Schiff – Move Free • Kohl’s • Schiff – Sustenex • Ally Bank • La Quinta • Scotts Miracle-Gro (all products) • American Express • Lifetime • Autozone • Little Caesars • Sony • Boston Beer • Lowe’s • State Farm • British Petroleum • Luxottica • Staples • Bullfrog Sunblock • Macy’s • Sterling/Kay Jared Jewelers • Caltrate • MasterCard • Subway • Centrum • McDonalds • Takeda Uloric • Chapstick • Midas • The Home Depot • Clorox (Pinesol/Homecare) • Napa Auto Parts • ThermaCare • Cortizone • National Realtor • Toyota • DeVry • NBC-TV • Discover Card • Office Depot • Twinings of London • Domino’s Pizza • Office Max • Tyson/Wright Brand Bacon • Exxon/Exxon Mobil • One Main Financial • Unisom • Farmers Insurance • United Healthcare • Ford • Orkin • U.S. Army • Outback • U. S. Postal Service • General Motors (All products -GM Certified Service • Chevy • Onstar • Cadillac • etc) • Preparation H • Visa • Gold Bond (all products • ProNutrients (all products) • Walgreens • Grainger • Progressive Insurance • Wal-Mart • Green Mountain Coffee • Prudential • Wells Fargo • Hallmark • Radio Shack • Wrigley • H&R Block • Rent-A-Center • Yahoo!

You can view a copy of the memo below:

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http://thinkprogress.org/media/2012/03/12/442673/141-companies-advertisng-rush-limbaugh/