'Therapeutic ringtones' for mobile phones create a buzz in Japan

[friendly_iconoclast]

http://www.timesonline.co.uk/tol/news/world/asia/article7061696.ece

'Therapeutic ringtones' for mobile phones create a buzz in Japan

From The Times March 15, 2010

'Therapeutic ringtones' for mobile phones create a buzz in Japan


Leo Lewis, Tokyo

“Well . . . I can definitely feel a bit of adrenalin,” says Yukari Sendo, savouring the mobile phone ringtone like a fine wine, “but it really doesn’t make me want to do any housework.”

She flicks through a menu of alternative tunes and settles on one that offers to improve her skin tone through the power of alpha-waves.

Ms Sendo and her friend Ayaka Wakabayashi are among an army of young Japanese drawn to the allure of “therapeutic ringtones” — a genre of melodies that promises to ease a range of day-to-day gripes, from chronic insomnia to a rotten hangover.

Japan is no stranger to bizarre phone fads but the popularity of the ringtones is perhaps surprising given the flimsiness of the science behind them.....

[TZ]

1. oh dog.

I thought aroma therapy was bad.
I bet they are really annoying too.

[ChadwickHenryWard]

2. I LOL'd

“but it really doesn’t make me want to do any housework.” If only I could listen to a short jingle and be more responsible. I wish the world worked that way.