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Cambridge Analyticas Blueprint for Trumps Victory
https://politicalwire.com/2018/03/23/cambridge-analyticas-blueprint-for-trumps-victory/"SNIP.........
The Guardian obtained “the blueprint for how Cambridge Analytica claimed to have won the White House for Donald Trump by using Google, Snapchat, Twitter, Facebook and YouTube.
“The 27-page presentation was produced by the Cambridge Analytica officials who worked most closely on Trump’s 2016 presidential campaign.”
“A former employee explained to the Guardian how it details the techniques used by the Trump campaign to micro-target US voters with carefully tailored messages about the Republican nominee across digital channels. Intensive survey research, data modelling and performance-optimizing algorithms were used to target 10,000 different ads to different audiences in the months leading up to the election.”
........SNIP"
