Tourism officials boost marketing efforts in Va. town after Huckabee Sanders restaurant incident
A Virginia regional tourism board is reshaping its marketing efforts after protesters were drawn to the area because of controversy at The Red Hen restaurant.
The Roanoke Times reported Sunday that Rockbridge Regional Tourism - comprised of members from Lexington, Va., Buena Vista, Va., and Rockbridge County - decided to spend an additional $5,000 per month from July through September to try and attract more visitors.
The tourism office dipped into its emergency funds for the boost, which localities reportedly decided was necessary after negative coverage from an incident at The Red Hen restaurant involving White House press secretary Sarah Huckabee Sanders.
The restaurant, located in Lexington, Va., made national headlines after the owner refused to serve Sanders and her family.
https://www.msn.com/en-us/news/us/tourism-officials-boost-marketing-efforts-in-va-town-after-huckabee-sanders-restaurant-incident/ar-BBMPfu6?li=BBnbfcL
Guess if I'm ever in Lexington I'll have to make a point to visit that restaurant.