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Related: Editorials & Other Articles, Issue Forums, Alliance Forums, Region ForumsMartin’s Food Markets Checkouts Trade Candy for Fruit
RICHMOND, Va. At Martins Food Markets here, customers now have the opportunity to use checkout lanes that feature apples, nuts, nutrition bars and baked chips instead of candy.
Each of the eight stores participating in the project offers two healthy checkout lanes, with one guaranteed to be available from open to close, according to Martins In-Store Nutritionist Valerie Waters.
Almost everything we have in the aisle is single serve or has the ability to be single serve and also to be able to eat on the go, said Waters, who noted it was important to Martins to make the experience like grabbing a candy bar.
Martins calls out the new lanes with a big overhanging sign at the register and then with smaller signs, too, said Waters.
Developed in partnership with the city of Richmond and the health and wellness nonprofit Fit4Kids, the lanes offer drinks and food with strict requirements no more than 35% added sugar for drinks and no more than 30% fat or 10% saturated fat for food.
Read More: http://supermarketnews.com/health-amp-wellness/martin-s-checkouts-trade-candy-fruit#ixzz25gKbeyfZ
HiPointDem
(20,729 posts)Sherman A1
(38,958 posts)Life as we know is not a straight line. You are correct in that the 35% number is higher that what we believe it should be, this is at least a move in the right direction.
HiPointDem
(20,729 posts)Sherman A1
(38,958 posts)Nothing more......