Transphobic Grumps Are Triggered by an Ad for... Chocolate

[Jilly_in_VA]

Anti-transgender muppets had a meltdown on social media Thursday after The Hershey Company released a new ad featuring a transgender woman for Women’s History Month.

On Wednesday, Fae Johnstone, the executive director of the Canadian social justice organization Wisdom2Action, announced that she was in a new campaign for Hershey’s Canada and featured on some of the chocolate bar’s wrappers. (Wrappers vary between her and other women involved in the campaign.)

“The chocolate's out of the wrapper!” Johnstone tweeted. “Honoured to be featured in this campaign by @Hersheys Canada for #InternationalWomensDay alongside 4 brilliant sisters and change-makers.”

According to Wisdom2Action’s website, Johnstone has an extensive background in community engagement, particularly working with trans support groups and mental health services for LGBTQ+ youth. On her Twitter profile, Johnstone proudly states she is a “queer, trans and feminist activist.”

But the so-called chocolate gatekeepers apparently didn’t like that extra detail and, despite often railing against “cancel culture,” called on chocolate fans to boycott Hershey’s.

https://www.thedailybeast.com/transphobic-grumps-are-very-triggered-by-an-ad-for-hersheys-chocolate?ref=home

As soon as I quit laughing, gonna go buy some Hershey's for the gang at the shelter

[Walleye]

1. Because there's pronouns

[haele]

2. Hershey's store chocolates is not true chocolate, they're chocolate flavored. Other than that,

Good on them.
If you want Hershey's products made with real chocolate, you need to check the label. Cocoa fat with chocolate flavoring is not the same as the whole ground chocolate nibs used to create the actual block or powdered chocolate.

Haele

[LetMyPeopleVote]

3. I bought a bag of M&Ms with the female type characters on the bag to piss of MAGA types

I am amused that these idiots are so easily outraged

[GoCubsGo]

4. I wish I had seen that before I made a grocery run.

Their milk chocolate is a bit sweet for my taste, but I don't mind the extra dark. Had I known I would have bought a bar or two.

I'm glad that Hershey's is standing up to the bullies, much like Nabisco and some of the others.

[Initech]

5. Maybe if they turned off the TV and went outside for a change...

[RobinA]

6. A Transgender Woman

for Women's History Month? Oh, better leave that one alone.