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babylonsister

(171,042 posts) Fri Jan 10, 2014, 08:24 AM Jan 2014

How The Media Marketed Chris Christie's Straight Shooter Charade

How The Media Marketed Chris Christie's Straight Shooter Charade
Blog ››› January 9, 2014 9:27 AM EST ››› ERIC BOEHLERT

"Chris Christie is someone who is magical in the way politicians can be magical." Time's Mark Halperin appearing on Meet The Press, November 10 2013.

A political bombshell detonated in my home state of New Jersey yesterday when published emails and text messages revealed that Gov. Chris Christie's deputy chief of staff conspired with a Christie transportation appointee to create a four-day traffic jam last September, allegedly to punish a local Democratic mayor who refused to endorse the governor's re-election. The unfolding drama not only raises doubts about Christie's political future but also about the way the mainstream press has presented him over the years.

The widening dirty tricks scandal features patronage and political retribution wrapped in an unseemly culture of intimidation. In sharp contrast, the national political press has spent the last four years presenting, and even marketing, Christie as an above-the-fray politician who thrives on competence.

He's been relentlessly and adoringly depicted as some sort of Straight Shooter. He's an authentic and bipartisan Every Man, a master communicator, and that rare politician who cuts through the stagecraft and delivers hard truths. Christie's coverage has been a long-running, and rather extreme, case of personality trumping substance.

But now the bridge bombshell casts all of that flattering coverage into question. How could the supposedly astute Beltway press corps spend four years selling Christie as a Straight Shooter when his close aides did things like orchestrate a massive traffic jam apparently to punish the governor's political foes? When an appointee joked in texts about school buses being trapped in the political traffic backup? How could Christie be a Straight Shooter when he's been caught peddling lies about the unfolding scandal and now claims he was misled about what people close to him were up to?

The truth is Christie was never the Straight Shooter that political reporters and pundits made him out to be. Not even close, as I'll detail below. Instead, the Straight Shooter story represented appealing fiction for the press. They tagged him as "authentic" and loved it when he got into yelling matches with voters.

more...

http://mediamatters.org/blog/2014/01/09/how-the-media-marketed-chris-christies-straight/197500