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Related: Editorials & Other Articles, Issue Forums, Alliance Forums, Region ForumsIs this the Crash of the Kardashian Economy?
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Is This the Collapse of the Kardashian Economy?
Magazine covers featuring members of the Kardashian family lead to fewer sales. Viewing figures are down for their E! show. Yet still the clicks and column-inches keep coming
In a report for Womens Wear Daily, the journalist Alexandra Steigrad, analyzing figures supplied by the Alliance for Audited Media, found that when the Kardashians appeared on a magazines cover, sales of that magazine were lower than normal.
For example, for the first half of 2015, Cosmopolitans single-copy sales were around 531,086. However, the Kylie Jenner issue sold fewer495,423while the November issue, proclaiming the Kardashians (pictured en masse on the cover) Americas First Family, sold even fewer at 436,500 copies.
Meanwhile, Glamours first half of 2015 average193,108was slightly torpedoed by its July cover of Kim Kardashian (164,918). When Kendall Jenner appeared on GQs cover in May, the sales of the magazine83,202were about 10,000 down on the usual.
The negative pattern wasnt uniform: Rolling Stone and Womens Health magazines both got lifts in audiences from covers featuring Kim and Khloé Kardashian respectively.
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More at link:
http://www.thedailybeast.com/articles/2016/01/08/is-this-the-collapse-of-the-kardashian-economy.html
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Article says they are moving online.
Cher
Vogon_Glory
(9,117 posts)And the cynical wonder: how much dough-re-mi have members of the Kardashian Empire stashed away to sustain themselves in the long dark hereafter of oblivion.
I'm betting that Kaitlin will make up for the slack (slags?).
vi5
(13,305 posts)I wouldn't count on her picking up any slack.
smirkymonkey
(63,221 posts)They are the most overexposed "celebrities" of all time. I would be happy to see them go.
renate
(13,776 posts)It may be irrational of me to care but it really bugs me that, with so much else worth talking about in the world, so many people are fascinated by this family. (Actually, some of them, I think Kourtney, Khloe, and Kendall, seem like decent human beings, although no more so than the average person. The mother is horrific and Kim is just a black hole of narcissism.)
They have no actual talent to rub together between them. Fame is fine, but it should go to people who actually have done something to deserve it.
Edited to add that the only reason I know their names is that there's a teenager in the house who watches that stupid show in a room without doors, so I can't get away from it.
Hortensis
(58,785 posts)the-Other-Guy-in-a-Threesome Health got lifts? Okay...