Big or Small, Favor Begats Favor

[TalkingDog]

It is thus and ever so.

http://www.bloomberg.com/news/articles/2016-06-20/doctors-getting-free-meals-pick-branded-drugs-more-study-finds

“What was most surprising to me was that such small payments were associated with big differences in physician prescriptions,” said Colette Dejong, one of the study’s authors and a research fellow at the Center for Healthcare Value at the University of California at San Francisco. “It was previously thought it takes a certain amount of money to influence a doctor, and the current guidelines are written that way.”

[bonemachine]

1. Are you sure about that?

I mean, I'm sure those meals only equate to a fraction of a percent of the doctors annual income...

[cali]

2. I keep posting this simple equation: $$$=Access. Access=Influence