Elon Musk is coming for Uber, along with everyone else
Elon Musk is coming for Uber, along with everyone else
http://qz.com/738595/elon-musk-is-coming-for-uber-along-with-everyone-else/
By Alison Griswold July 22, 2016
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You will also be able to add your car to the Tesla shared fleet just by tapping a button on the Tesla phone app and have it generate income for you while youre at work or on vacation, Musk wrote, explaining how Teslas vehicles could be used by their owners and lessees once the autonomous era truly arrives. This dramatically lowers the true cost of ownership to the point where almost anyone could own a Tesla.
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Asked by an analyst last year during Teslas second quarter earnings call whether the company intended to supply cars to ride-sharing firms or cut out the middleman and sell on-demand electric mobility services directly, Musk responded, thats an insightful question
I dont think I should answer it. Asked again by the same analyst the following quarter, he said, Still no comment
I think theres a right time to make announcements. And this is not that time.
The time, apparently, was Wednesday, when Musk published his Master Plan, Part Deux stating that Tesla would operate its own fleet in the absence of individuals who own or lease the cars.
Its almost certainly a blow to Uber. Travis Kalanick, the companys CEO, has reportedly said that he would happily buy all of Teslas projected autonomous output for 2020 if that were an option. More importantly, though, it signals that theres another company with Ubers resolve, tech savvy, and go-it-alone attitude bent on capturing a share of the ride-hailing market.
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