Twitter Blasts Kendall Jenners Cringeworthy Pepsi Commercial

[sheshe2]

God forgives, but Twitter doesn’t.


A new, cringeworthy Pepsi ad starring Kendall Jenner is making its rounds across the internet, and Twitter users are tearing it to shreds. The commercial, titled “Live for Now Moments Anthem,” co-opted visuals from the numerous protests and marches across the nation in an astoundingly tone-deaf fashion.


To make matters worse, the commercial is trending on the 49th anniversary of Martin Luther King Jr.’s assassination.


“Capturing the spirit and actions of those people that jump in to every moment and featuring multiple lives, stories and emotional connections that show passion, joy, unbound and uninhibited moments,” the YouTube description for the woeful ad reads. “No matter the occasion, big or small, these are the moments that make us feel alive.”

Although the negative backlash continues, Pepsi told Adweek in a statement: “This is a global ad that reflects people from different walks of life coming together in a spirit of harmony, and we think that’s an important message to convey.”

Link to tweet

Link to tweet

Link to tweet

Link to tweet

Read More: http://www.huffingtonpost.com/entry/twitter-kendall-jenner-pepsi-commercial_us_58e44334e4b03a26a367577e?txan1rjtscv3fbhuxr&


They sure are ripping Pepsi a new one for their tone deafness.

[Heartstrings]

1. Well...it's one of the Jenner/Kardashian clan

they're not known to be very socially conscious...in it for the all mighty buck always.

Pepsi on the hand....shame on you!

[Initech]

2. WTF was Pepsi thinking with that one?

A strong percentage of the ads on TV right now I wonder if the advertisers watch their own ads and go "Nailed it!!!". But so many of them are so fucking awful. Just furthers my belief that ads ruin everything.

[FSogol]

3. Marketing is f'ed up right now. Firms equate likes, attention, and hits as positives.

Quite often that web attention is not good for the company.

[PoliticAverse]

6. They were likely thinking it would get a lot of people talking about Pepsi. Did it work? n/t

[forgotmylogin]

4. They probably went "Well, Budweiser did it!"

"We can be socially conscious too!"

[aidbo]

7. Coke did it too back in the day.

[catbyte]

5. It's difficult to name the most ridiculous moment in that ridiculous commercial,

but for me it would have to be when the marchers break out in spontaneous cheers, hugs, & high-fives when the cop opens the can of Pepsi and takes a swig. YAY! Everybody can go home now. Seriously?

At least they got the peace signs right & didn't use the Mercedes Benz logo, lol.