Snapchat adding polling locations to Snap Map ahead of midterms
Source: Axios
Snapchat is adding polling locations to its Snap Map, a feature within its app that shows events happening all around the world in real-time.
Why it matters: It's part of a greater push to get Snap users civically-engaged ahead of this year's midterm elections.
The background: Snapchat has had more than 400,000 users to register to vote using its app in less than a month — and a majority of those were 18 to 24 years. Users seem to be eating up its original political show, Good Luck America, and some news-based shows, like NBC's Stay Tuned, have successfully raked in millions of views.
What's new: The new Snap Map feature will include a link for users to find their polling location leading up to Election Day.
Read more: https://www.axios.com/snapchat-adding-polling-locations-to-snap-map-1541165157-9f67f357-644b-4728-bd0b-3e02c423ab70.html
