HomeLatest ThreadsGreatest ThreadsForums & GroupsMy SubscriptionsMy Posts
DU Home » Latest Threads » Forums & Groups » Main » Video & Multimedia (Forum) » This Brilliant Anti-Speed...

Wed Jan 8, 2014, 04:18 PM

This Brilliant Anti-Speeding Ad Will Give You The Chills

This Brilliant Anti-Speeding Ad Will Give You The Chills (VIDEO)
January 8, 2014
Posted by: Samuel Warde
http://samuel-warde.com/2014/01/brilliant-anti-speeding-ad-from-new-zealand/



The New Zealand Transport Agency has released this brilliant anti-speeding public service announcement for television that takes a spine-tingling approach to the subject.

After citing fatality statistics for speed-related crashes, the agency notes that "Most road users recognize the risks of driving at speed and support police enforcement of the speed limit. But these statistics show that drivers don't always practice this when driving: speed is still a contributing factor in 20% of all fatal and serious injury crashes on New Zealand roads."

The agency goes on to write about their approach stating, in part:

"This campaign aims to re-frame the way that people look at their speed when they're driving. A person may be a good driver but they can't deny that people do make mistakes after all, to err is only human. And in life, mistakes are made often. We usually get to learn from our mistakes; but not when driving the road is an exception. Even the smallest of mistakes on the road can cost us our life, or someone else's."

20 replies, 4965 views

Reply to this thread

Back to top Alert abuse

Always highlight: 10 newest replies | Replies posted after I mark a forum
Replies to this discussion thread
Arrow 20 replies Author Time Post
Reply This Brilliant Anti-Speeding Ad Will Give You The Chills (Original post)
Shampoobra Jan 2014 OP
chervilant Jan 2014 #1
ailsagirl Jan 2014 #3
dickthegrouch Jan 2014 #7
ailsagirl Jan 2014 #9
Spitfire of ATJ Jan 2014 #10
ailsagirl Jan 2014 #12
Spitfire of ATJ Jan 2014 #14
ailsagirl Jan 2014 #15
Spitfire of ATJ Jan 2014 #16
ailsagirl Jan 2014 #17
jollyreaper2112 Jan 2014 #4
ailsagirl Jan 2014 #2
ailsagirl Jan 2014 #19
ailsagirl Jan 2014 #20
RoccoR5955 Jan 2014 #5
ailsagirl Jan 2014 #18
Kaleva Jan 2014 #6
Demo_Chris Jan 2014 #8
tomm2thumbs Jan 2014 #11
Drifter Jan 2014 #13

Response to Shampoobra (Original post)

Wed Jan 8, 2014, 04:22 PM

1. Good ad, and I wish that movie makers

would stop portraying people looking away from the road for VERY long periods while 'driving' a vehicle. It's unrealistic, and dangerous.

Reply to this post

Back to top Alert abuse Link here Permalink


Response to chervilant (Reply #1)

Wed Jan 8, 2014, 04:30 PM

3. I know-- it's so common

I find myself wondering how they can (supposedly) drive like that and not crash

Reply to this post

Back to top Alert abuse Link here Permalink


Response to ailsagirl (Reply #3)

Wed Jan 8, 2014, 06:20 PM

7. The whole vehicle they are in is on a wheeled platform

The actors are not actually driving the vehicle at all.

Reply to this post

Back to top Alert abuse Link here Permalink


Response to dickthegrouch (Reply #7)

Wed Jan 8, 2014, 06:39 PM

9. Oh-- I meant actors on TV and movies in general

For this ad, I didn't realize that's how it was done

Thanks!

Reply to this post

Back to top Alert abuse Link here Permalink


Response to ailsagirl (Reply #9)

Wed Jan 8, 2014, 07:15 PM

10. Like this...

 

Reply to this post

Back to top Alert abuse Link here Permalink


Response to Spitfire of ATJ (Reply #10)

Wed Jan 8, 2014, 10:01 PM

12. No more of that clumsy rear-projection!!

So that's how it's done

Reply to this post

Back to top Alert abuse Link here Permalink


Response to ailsagirl (Reply #12)

Thu Jan 9, 2014, 12:12 AM

14. Want to be impressed some time?

 

Watch Spielberg's "War Of The Worlds" just for the freeway run in the van.

It's an unbroken scene with no cuts. At one point the camera does a 360 around the outside of the vehicle as the actors engage in dialog and then the camera goes inside through one rear window before exiting out another rear window and then pulling back to show the van drive off from a crane shot.

Reply to this post

Back to top Alert abuse Link here Permalink


Response to Spitfire of ATJ (Reply #14)

Thu Jan 9, 2014, 01:24 AM

15. Wow--- that is amazing

How do you know so much about the inner mechanics (so to speak) of scenes such as these?

I am impressed

Reply to this post

Back to top Alert abuse Link here Permalink


Response to ailsagirl (Reply #15)

Thu Jan 9, 2014, 03:39 AM

16. I've dabbled a bit behind the scenes.

 

Reply to this post

Back to top Alert abuse Link here Permalink


Response to Spitfire of ATJ (Reply #16)

Thu Jan 9, 2014, 10:58 AM

17. Very cool!

Reply to this post

Back to top Alert abuse Link here Permalink


Response to chervilant (Reply #1)

Wed Jan 8, 2014, 04:38 PM

4. funny about that

There was a pretty terrible film out a while back with a handyman who was playing the magical negro trope. I can't remember the name, the actor is one of the handful of famous black actors. Anyway, the white protagonist whose life is transformed by the magical negro was some contemptible, neurotic woman who was perpetually preoccupied by the importance of her own meaningless bullshit. She's in the middle of an intense conversation with her passenger and I'm saying to the screen "Watch where you're going, you dumbass!" to the ssshing of family members. She races through an intersection without looking and BAM! Surprised the hell out of me. I thought this was just going to be the usual bad Hollywood driving.

Reply to this post

Back to top Alert abuse Link here Permalink


Response to Shampoobra (Original post)

Wed Jan 8, 2014, 04:29 PM

2. *Far* more frightening than gore

Last edited Sat Jan 11, 2014, 09:54 PM - Edit history (1)

Made my heart leap.


Reply to this post

Back to top Alert abuse Link here Permalink


Response to ailsagirl (Reply #2)

Sat Jan 11, 2014, 09:53 PM

19. kick

Reply to this post

Back to top Alert abuse Link here Permalink


Response to ailsagirl (Reply #2)


Response to Shampoobra (Original post)

Wed Jan 8, 2014, 05:53 PM

5. I sure wish that people would slow down.

 

They would not only save lives, but they would save gas, and their nerves as well.
Something has to be done. Folks are in such a hurry to go nowhere, I often stay at work a half hour late, so that I can avoid the speed race out of town.

Reply to this post

Back to top Alert abuse Link here Permalink


Response to RoccoR5955 (Reply #5)

Thu Jan 9, 2014, 11:01 AM

18. We Americans seem to have this compulsion to hurry, hurry, hurry

You're right: hurry to nowhere

You're wise to avoid the rush

Reply to this post

Back to top Alert abuse Link here Permalink


Response to Shampoobra (Original post)

Wed Jan 8, 2014, 06:04 PM

6. First saw this in the Lounge. It's a very good ad.

Reply to this post

Back to top Alert abuse Link here Permalink


Response to Shampoobra (Original post)

Wed Jan 8, 2014, 06:28 PM

8. Oh my god, that's amazingly well done. nt

 

Reply to this post

Back to top Alert abuse Link here Permalink


Response to Shampoobra (Original post)

Wed Jan 8, 2014, 09:44 PM

11. Big thumbs up /nt

Reply to this post

Back to top Alert abuse Link here Permalink


Response to Shampoobra (Original post)

Wed Jan 8, 2014, 11:34 PM

13. 90% of motorcycle accidents is the other guys fault ...

That is the myth (at least how I remember it when I rode) .

The truth is that 90% of those cases, the motorcyclist has put themselves in a position that makes it very easy for the other guy to make a mistake. This is usually in the form of high speed, and the inability for the other guy to accurately determine the riders speed (Just like what was illustrated in this ad).

I used to ride a crotch rocket some 20 years ago, and I will admit that I put myself in that position more times than I care to admit. The reason I ended up getting rid of it was because I was becoming immune to the healthy fear of riding fast (and its consequences).

Cheers
Drifter

Reply to this post

Back to top Alert abuse Link here Permalink

Reply to this thread