Major supermarkets launch 'traffic light' food labelling system
A new front-of-pack food label that has the support of health groups and all the major supermarkets has been launched to help tackle the obesity crisis.
The label combines traffic light colour-coding and nutritional information in the new form of "Reference Intakes" in place of GDAs (Guideline Daily Amounts) to show how much of the maximum daily intake of fat, saturated fat, salt, sugar and calories is in a 100g portion.
All the major supermarkets - Sainsbury's, Asda, Morrisons, the Co-operative, Waitrose and Tesco - have announced that they will use the label on their products, alongside Mars UK, Nestle UK, PepsiCo UK, Premier Foods and McCain Foods.
It follows research that found consumers are confused when more than one scheme is used, which in turn reduces their ability and inclination to use the information.
http://www.independent.co.uk/news/uk/home-news/major-supermarkets-launch-traffic-light-food-labelling-system-8664362.html
