Exclusive: China ride-hailing giant Didi plans Chile, Peru launches to take on Uber
FEBRUARY 15, 2019 / 2:24 PM / 3 DAYS AGO
Aislinn Laing, Adam Jourdan
3 MIN READ
SANTIAGO/BUENOS AIRES (Reuters) - Chinese ride-hailing giant Didi Chuxing is planning to take on U.S. rival Uber in some of Latin America’s fastest-growing markets, recruiting managers in Chile, Peru and Colombia, according to job postings and a company official.
Didi has moved senior executives from China to lead its expansion in markets like Chile and Peru, and began in recent weeks advertising for driver operations, crisis management, marketing and business development personnel in those countries, an analysis of LinkedIn postings show.
Didi’s widening expansion, if successful, could make for a bumpier ride for San Francisco-based Uber Technologies Inc in Latin America, one of its fastest growth regions, as it gets ready to go public as soon as later this year.
The two firms are already battling in Brazil, where Didi bought local start-up 99 in January last year, and Mexico, where the Chinese firm lured drivers with higher pay and bonuses for signing up other drivers and passengers.
More:
https://uk.reuters.com/article/uk-didi-chuxing-chile-exclusive/exclusive-china-ride-hailing-giant-didi-plans-chile-peru-launches-to-take-on-uber-idUKKCN1Q42K7?rpc=401&
