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American Apparel Unveils New T-Shirt Slogan for Pride
American Apparel's next T-shirt slogan is now being sold for Pride month, following its popular "Legalize Gay" series.
This time, it's "GAY O.K." and the retailer is partnering with the Gay and Lesbian Alliance Against Defamation, which helped with casting for a new ad campaign. Transgender model Isis King will be part of the ads, a first for the company that GLAAD President Herndon Graddick praised as "bold leadership by being among just a few companies to include transgender people in its national ads." Four current and former GLAAD staffers will also appear in the ads.
http://www.advocate.com/arts-entertainment/pride/2012/06/08/american-apparel-has-new-t-shirt-slogan-pride
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