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Neuroscientist: Donald Trump's meteoric rise can be explained by 4 basic human instincts
Neuroscientist: Donald Trump's meteoric rise can be explained by 4 basic human instinctsby Ashley Lutz at Business Insider
http://www.businessinsider.com/neuroscientist-donald-trump-effect-2016-7
SNIP.............
1. Being part of a tribe
"Any social animal is dependent on its group and will defend the group," Fields said. "We live only because we're part of a society."
..............
2. Threat to environment
Humans are fiercely territorial because "protecting family and home are basic instincts needed for survival," Fields says.
................
3. Insults
Politicians have long used insults to get people fired up and on their side.
...............
4. Life-or-death situations
Talking about life-or-death situations elicits an emotional response in most people.
.............SNIP
