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2016 Postmortem

Octafish

(55,745 posts)

1. WIDEMs need NFL marketing know-how.

Reply to Scuba (Original post)

Wed Apr 6, 2016, 09:48 AM

Apr 2016

The League now markets year-round, 24/7: Building up the Shield.

The Brand is front and center in the minds of sports fans who may like other sports more. It doesn't matter. NFL will spend uh invest whatever it takes to get the name there because the fans will spend money on tickets, jerseys, etc when the time comes.

Most people think of marketing as a luxury -- that their brand is so good, people will want to buy when the time comes (the show opens). They are sore surprised to find that it doesn't work that way. People don't go when they don't know.

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Highlight:

A couple of observations on the Wisconsin results [View all] Scuba Apr 2016 OP

WIDEMs need NFL marketing know-how. Octafish Apr 2016 #1

I think the disparity between party vote totals Myrina Apr 2016 #2

Thanks for the breakdown of the numbers. Wellstone ruled Apr 2016 #3

My state remains bitterly divided. Hate radio rules the airwaves. Scuba Apr 2016 #4

You and I come from the same neck of the woods. Wellstone ruled Apr 2016 #5