Biden launches digital campaign targeting teachers [View all]

[left-of-center2012]

Former Vice President Joe Biden is launching a digital ad campaign targeting teachers in the four early primary and caucus states as he looks to court a crucial Democratic voting bloc.

The ads, obtained first by The Hill on Friday, feature a series of videos on YouTube, Facebook and Instagram. They will target teachers and other educators in Iowa, New Hampshire, Nevada and South Carolina, as well as Texas, where Biden spoke earlier this week with members of the American Federation of Teachers (AFT), one of the largest teachers unions in the country.

“Nine in 10 teachers spend their own money on school supplies. Many take on a second job to pay bills,” one of the ads says. “Teachers and other educators are professionals. They should be paid competitive salaries.”

“To give teachers a raise, Joe will triple funding for schools serving low-income families,” the ad continues. The new ad campaign comes days after Biden issued the first major policy platform of his presidential campaign, rolling out a broad education proposal to raise teacher pay, increase federal funding for low-income school districts and offer universal prekindergarten.

https://thehill.com/homenews/campaign/446398-biden-launches-digital-campaign-targeting-teachers