Is there something to take from the New York Governorship Primary last year? [View all]

If you followed it on social media Andrew Cuomo was seen as a conniving bogeyman while Cynthia Nixon resonated with lots of positivity and following. Nixon did several national TV appearances to further boost her national profile as an actress turned progressive candidate while Cuomo was not very visible at all. In the only debate Nixon threw a lot of jabs at Cuomo calling him a liar, corrupt and corporate. He said Medicare For All is a noble cause which one day will be enacted but through the federal level first citing economics...she disagreed wholeheartedly saying the state can act first. He stumbled through the debate defending himself but his main cause for re-election was New York needs someone to take on Trump.

On all the metrics of who campaigned harder and whose campaign garnered more enthusiasm she won by a mile. Yet on the most important metric - the ballot - he won. Very easily in the end.