Reply #29: Actually it's between Axelrod & Axelrod.

[Marie26]

It's all about the marketing. If you hire Axelrod as a campaign manager, he will create the message for you.

From Axelrod's marketing firm web-site:

"With a team of professionals experienced in every aspect of campaign message and strategy, AKP&D Message and Media, formerly Axelrod & Associates, has helped elect Democrats to every office from alderman to President – in every region across the country. And no firm in America has helped elect more mayors. For a winning message – and the day-to-day strategies and award-winning commercials to deliver it effectively – Democratic candidates can't do better than adding AKP&D to their team."


"AKP&D - Media and Message

Partners: David Axelrod

David Axelrod is one of the pre-eminent political media consultants in the United States, having produced winning media and messages for over 150 campaigns at the local, state, and national levels. ... In 2004, Axelrod helped State Senator Barack Obama score a landslide win in his U.S. Senate campaign, developing a message and media strategy that enabled Obama to defeat six opponents in the Democratic primary with an astounding 53% of the vote. He is currently serving as media advisor to Obama’s presidential campaign.

In 2006, Axelrod oversaw the Democratic Congressional Campaign Committee’s independent expenditure media program, helping Democrats regain the House Majority for the first time since 1994. That same year, Axelrod served as media advisor to Deval Patrick, former head of the U.S. Justice Department’s Civil Rights Division, who was elected Massachusetts’ first Democratic governor in 16 years...

In addition to candidate races, Axelrod has developed successful media campaigns for many ballot initiatives and independent committees. ... Axelrod has served as an Adjunct Professor of Communication Studies at Northwestern University and has lectured on political media at Harvard University, the University of Chicago and the University of Pennsylvania.

http://www.akpmedia.com/partners/daxelrod.html