Steve Jobs to get "Rotten Apple' award without apology

[Nomad559]

http://www.macnn.com/articles/07/02/23/teachers.demand.apology

The California Federation of Teachers has invited Apple CEO Steve Jobs to either attend an annual CFT convention next month or offer a public apology for his "insulting comments" to California's teachers. Should Jobs fail to apologize or neglect to attend the conference, where he is encouraged to speak with the people who educate California's children and hear from them what the situation is like, the CFT will create a new award specifically for Apple's chief.

"We'll call it the Rotten Apple, for the individual who best personifies the need to think differently about public education and teacher unions," California Federation of Teachers president Mary Bergan wrote in a letter to the executive. Bergan aggressively rebuted Jobs' statement to an educational reform conference last week, where he expressed belief that the schools have become unionized "in the worst possible way" and that the unionization with lifetime employment of K-12 teachers is "off-the-charts crazy."

Bergan offers a history of Apple's "Think Different" ad campaign, pointing to the Cupertino-based company's black and white photos featuring instantly recognizable heroes such as Latino civil rights icon Cesar Chavez. The CFT president says Apple resisted granting union recognition to its low paid largely Latino contracted Silicon Valley janitorial workforce in the 1990s until the Justice for Janitors union embarrassed the computer maker sufficiently "to bring Jobs and his company around."

Another icon shown in black and white by Apple in its now-dated advertisement campaign was famed physicist Albert Einstein, who as Bergan points out was fond of teacher unions. Quoting Einstein, Bergan writes: "I consider it important, indeed urgently necessary, for intellectual workers to get together, both to protect their own economic status and also, generally speaking, to secure their influence in the political field."
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Steve Jobs, Proud to Be Nonunion
http://www.wired.com/news/columns/0,72754-0.html?tw=rss.technology

[efhmc]

1. I never could understand why no one pointed out that the term should

be "Think Differently" or did they? Mr. Jobs sounds like another user without a conscience.