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So... how does one write a press release?

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TimeChaser Donating Member (1000+ posts) Send PM | Profile | Ignore Wed Dec-14-05 11:13 PM
Original message
So... how does one write a press release?
Long story...
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XemaSab Donating Member (1000+ posts) Send PM | Profile | Ignore Wed Dec-14-05 11:41 PM
Response to Original message
1. Read a couple in the paper
and copy them. :D
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Redstone Donating Member (1000+ posts) Send PM | Profile | Ignore Wed Dec-14-05 11:44 PM
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2. Send me a PM as a reminder, and I'll point you toward some resources
tomorrow.

Redstone
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ForrestGump Donating Member (1000+ posts) Send PM | Profile | Ignore Wed Dec-14-05 11:58 PM
Response to Original message
3. Start with "For Immediate Release" and then
tell the story, but hype the hell out of it and provide contact info at the bottom. Think the written equivalent of sound bites -- punchy, concise, and compelling.

Good luck!
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obxhead Donating Member (1000+ posts) Send PM | Profile | Ignore Wed Dec-14-05 11:59 PM
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4. Have a friend that will get your story in.
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TimeChaser Donating Member (1000+ posts) Send PM | Profile | Ignore Thu Dec-15-05 12:07 AM
Response to Reply #4
5. We've got a place to send it
It's for an event at a convention. The guy in charge of the con told us to make a press release for the event.
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Fleshdancer Donating Member (1000+ posts) Send PM | Profile | Ignore Thu Dec-15-05 12:13 AM
Response to Original message
6. I almost asked DU the exact same question last week!
Here's the website that helped me out:

http://www.publicityinsider.com/release.asp


Just remember that this isn't an ad, it's a press release which means you want to treat it more like a news story. In the first paragraph, answer the Who What Where Why in the first paragraph without embellishment. When in doubt, apply the KISS method (Keep It Simple Stupid).

Good Luck! If you want, tell this thread what you need to write and let us help take a stab at it.
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