Innovation Nation
Call it the Eureka Moment: The sudden, blinding flash of inspiration that leads to a new product or company. We asked four inventors to share the story of theirs.
Small steps to a slim car
Rick Woodbury
Founder of Commuter Cars in Spokane
The Problem: One morning in 1982, Woodbury was stuck in rush-hour traffic on L.A.'s Interstate 405. Ironically, the day job he was crawling his way to was selling Porsches.
"There was one car per driver, one car per lane," says Woodbury. "But effectively, four times that space was wasted in unused seats and trunks."
The Moment: Woodbury did a bit of research and found that of 140 million U.S. workers, 106 million were single-occupant automotive commuters; 88% of all cars carried just one person. So he set out to design the Tango, a single-occupant, high-performance electric car.
Woodbury discovered that if he broke the vehicle's big electric motor into smaller units -- one for each wheel -- he could get blistering performance: zero to 60 in less than three seconds, and up to 100 mpg with careful driving. This from a freeway-ready car that was seven feet long and just three feet wide -- about the width of a Harley-Davidson.
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more:
http://money.cnn.com/galleries/2009/smallbusiness/0909/gallery.innovation_nation.fsb/index.htmlhttp://www.commutercars.com/