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All parties produce speaking notes for elected MPs, staff members, and lobbyists or activists who serve on their behalf as unsalaried, unofficial spokespeople.
Liberal and NDP websites also include phone numbers for radio shows or tips for getting on the air.
But the Tories appear to take it one step further: their site offers speaking points for members of the general public to pass off as their own musings to fellow radio listeners.
The headline on the Tory web page with the call-in instructions says: "Tired of hearing the vested interests of the Liberals and the special interests of the NDP get their messages out via the media? Call in to a show yourself and fight back with the facts!"
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http://canadianpress.google.com/article/ALeqM5jvVMDsqypmxHdfqIdUILSiAjP12Q