Indiana Jones trailer has fans eager

[Omaha Steve]

I saw the trailer was posted, but not the story.

http://www.omaha.com/index.php?u_page=2620&u_sid=10273908

Published Tuesday | March 4, 2008
Indiana Jones trailer has fans eager

LOS ANGELES (AP) — Times sure have changed in the 19 years since Harrison Ford last donned the signature fedora of thrill-seeking archaeologist Indiana Jones. The viral spread of the trailer for "Indiana Jones and the Kingdom of the Crystal Skull" is proof of that.

The trailer for the May 22 release has drawn highly enthusiastic responses in theaters. But it may have had its biggest impact online, on a younger audience that may not think of Ford, 65, as equal to today's spry action heroes.


Harrison Ford brings his iconic role of Indiana Jones back to the big screen May 22.

After premiering Feb. 14 on "Good Morning America," Lucasfilm and Viacom Inc.'s Paramount Pictures sent the trailer to the Web, plus movie theaters and TV stations around the world. Paramount estimates the trailer was seen more than 200 million times worldwide in the first week alone.

Harry Knowles, who runs the movie fan site AintItCool.com (his official title is Head Geek), says he first saw a bootleg version of the trailer online, then the official version online, and then saw it twice in theaters.

There were cheers in the theater when the familiar theme song kicked in, Knowles said, and comments on his Web site have been positive. "People generally really, really loved the trailer," he said. "Some people think it's a little more cartoonish-looking compared to the prior (films), with him whipping the lights and swinging on them and stuff. But at the same time, it seems that everyone is extremely excited that there's a new 'Indiana Jones' film. The excitement for it is palpable. It's much more aggressively anticipated than anything else that's coming out right now."

"The trailer caught on like wildfire, around the world, in all mediums," said Gerry Rich, Paramount's president of worldwide marketing, who's targeting moviegoers "from 8 to 80. The response has been sensational and it shows what technology can do when you have material that is so appealing to audiences."

FULL story at link.

[Birthmark]

1. Cripes!

Isn't Indiana Jones now older than the State of Indiana?

[Lint Head]

2. He's starting to look like Tommy Lee Jones.

:dem:

[Birthmark]

3. That's just cold-hearted.

Actually, I like both Tommy Lee Jones and Harrison Ford. I hate to see them getting old...but it's a lot better than seeing them NOT get old. :)

[HiFructosePronSyrup]

4. I thought the trailer looked like crap.

Just saying.

[Hong Kong Cavalier]

6. That trailer WAS crap.

The pacing was completely off, and it felt like they just stuck the main "Raiders" fanfare in again at the end because they forgot to end the trailer when the music was supposed to end.

I'm sure the movie will be decent enough as the fourth part of the Indiana Jones Trilogy goes, but whomever spliced that trailer together needs to be removed from the editing booth.

[Mendocino]

5. The new film should be called:

Indiana Jones: Search for the Fountain of Youth.