1. A candidate coming out for a position to one I favor is what matters to me.
Not whether someone is rah-rahing for their preferred candidate. That's what they want us to be thinking, that we should jump on the bandwagon because a candidate is supposedly popular with everybody else.
I don't care what other people think about candidates or how those people present their opinion of the candidates. I'm quite capable of doing research into positions and voting records and making up my own mind.
2. If I've chosen a candidate, why would I change unless I suddenly
started thinking that my candidate was defective in some way that made someone else a better choice, and how would I start thinking that unless I was made aware of that negative information?
We may want to believe that positivity sells, but there is a reason negative campaigning and attack ads work.
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