Direct Energy exec works to cut carbon footprint at home

[Horse with no Name]

This makes me happy. I just switched to Direct Energy this last week.

http://www.dallasnews.com/sharedcontent/dws/bus/stories/042708dnbuscarbonfootprint.2af5fb1.html
>>>snip
That changed last November. As Direct Energy began rolling out efficiency services and carbon-free energy, Mr. Tonge's boss challenged top executives to eliminate their own greenhouse gas emissions.

"You couldn't, with a straight face, talk about efficiency if you weren't doing something yourself," Mr. Tonge said.

The Tonges have answered the environmental altar call and are working to reduce their so-called carbon footprint. They're upgrading ductwork, walking instead of driving and switching their traditional light bulbs to compact fluorescent lights.

Direct Energy leaders are betting that other people will want to cut their carbon footprints, too. They're stepping into a crowded industry of companies and nonprofit groups offering services to eliminate or offset carbon dioxide emissions.

[Egalitariat]

1. I like that they're truly cutting their footprint. People who say "I buy carbon credits"

are copouts in my mind. I think carbon credits will go down as the biggest fraud in history (although I guess it will be nice to get all those new trees in Borneo).