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Most of the right wing pundits, and columnists are all talking about re-branding the GOP. The GOP is trying to re-brand itself...again. They distance themselves from Bush 43, like they did from Hoover, and Nixon and Bush 41. They have a brand that just doesn't last long. The GOP says many things, but talk is cheap...as cheap as talk radio and cable news.
They destroyed the brand again. This time, they may have succeeded in committing suicide along with a drop in market share. They are not good at promoting positive human behaviors. ...which is the American brand. The Republicans are letting the party die. Republicans are not too loyal to the values Lincoln had.
How can anyone re-brand a political party? What is that..a 'new & improved' form of neoconservatism?
You can change a party platform, like an issue, but not the identity of the party. Like a human, an identity is created over time, from experiences and actions. The GOP started out OK, with great values...but they hold none of those values today. They sold out, or betrayed each other, or something...but the end result is a party that is not trusted or repsected, as a brand. Morals and social values that are Anti-gay/black/yellow/orange/brown/science, anti-'think-about-it-first' is outright stupidity...and insulting to most Americans. Using religion to sell a political brand is really insulting, to the core American value of protecting religion from politics. The GOP has decided that was a great product to pop a label on. TV Evangelical theme park law schools, just doesn't seem like a viable product. Claim it's a bad idea..and you get the 'other white meat'. Hate, innuendo and 1,000 hours on FoxNews.
The GOP has failed to effectively sell it's post-FDR, Goldwater/Reagan brand. What they did was thrive on instilling doubt. Doubt in each other. Doubt that half of America had values, that mattered. What a stupid concept. Values are not found in airport bathrooms, free enterprise is not supported with no-bid contracts, Presidential pardons to cover-up crime that risk national security, or values demonize a personal choice of lifestyle. The GOP brand is behavior doubt. If you buy a Prius, for a logical reason to saving some money on gas, you are labeled a San Fransico liberal. If you son acts in the school plays, instead of taking steroids to play football, you are an elitist college educated liberal, who allows gays to have sex on your dinner table. You are less than patriotic if you support the arts instead of getting a bigger flag for your porch, or a brighter flag pin for your lapel. The GOP succeeded in showing how the stupidity of past political failures can be revived over and over. The Soviets went broke, and Reagan had nothing to do with it. The people in Russia still do the same thing we Americans do. Get up, feed the kids, get them off to school, come home and eat dinner and spend time wih our families. The GOP branded itself, with the devine authority to decide what those choices would be for your family, if you agreed to a loyalty oath and met acceptable standards. Your kid could get it's picture on the packaging! Look Bush has twin girls! How cute. Until they showed up underage and drunk. Just like dear old dad.
They committed political suicide, all by themselves, and no drugs were involved.
After a couple of decades, the GOP has been consistient in one thing. Angry denial and finger pointing.
The sold the brand as we are better than them. Them not being an actual or contrived enemy...but better than your liberal un-American next door neighbor.
I know of no American, that actually believes this values party, or moral authority crap.
After decades of being Number 2, they got their chance in 2000. They won the trifecta. Then they screwed up, not a Newt Ginrichblowjo screwup. But a screwup that cost thousands of lives. And they got angry when America got angry. They blamed Americans for everything that failed, especially the media. The TV news was running us like Manchurian Candidates, and the GOP made sure we felt guilty for questioning a President, or a party that branded moral values. You had no morals if you questioned a President, a Republican President. A Dem was OK to question. They things got bad, and the bad got worse. Like Katrina. They screwed up, but it was the gay pride parades fault. So beacuse of that, the GOP didn't have to do anything. This week the last 648 families were kicked out of the FEMA trailers, yet the homes they had to leave are still full of flood remnants, mainlt mold and rot. But the Katrina refugees, that weren't dressed for the gay pride parade, surely had to be illegal immigrants, drug dealers or worse. Why should Republicans take care of those people anyhow? They aren't real Americans.
Like fear mongering. The Dems will take away your guns. This one always made me laugh to the point of liberating my bladder. Yep, laughing till I peed. Finding 600 Million guns, in a door-to-door search and seizure, in the still of the night...is so bizarre, so incredulous, that even a five year old knows, nobody could come and take all the cookies in all the cookie jars, in all the houses in America. How many people would have to be hired to collect all the guns, not in the Krystalnacht scenario of the NRA, but a real effort...say in a one year period? At least 50 Million people to go door-to-door. So I guess physically removing all the guns, is a pretty stupid concept. But stupid sells the brand.
The GOP had a good brand, in 1854. That ended with it's first President, and never returned. After Lincoln, the GOP successor did everything he could to recind all the rights the Civil War had won. That lasted what...10 years? It took another 100 years to get back to the concept of equality for all people.
So now the GOP still hates blacks. Not African American people, but the idea of discrimination. Today it's anyone and everyone that is not in lockstep with neocon mandated intolerances. Most people laugh those hot button issues as pretty stupid, Which they are. The circus side show aspects of politics, has become the norm for Republican ideology. If it can make one group look bad, then it is good for Republicans. Joe McCarthy is making his comeback.
Bush, Hoover, Nixon are the legacy since Lincoln, Americans are tired of the GOP brand. They traded in the Reagan's Philco B&W TV for a new iPod, We are cancelling Leave it To Beaver, we are afraid he'll get molested by the 'good' Senators. We have moral values, and they are ours to choose, personally and internally, not by the Committee to Re-Elect. Keep Your God out of My God's Face and we'll get along just fine. We are not afraid of our gay sons and daughters, in fact, we admire them a great deal. Dick Cheney does, he just can;t say it in public. A very strange moral. One that has to be hidden.
The GOP brand is in the Clearance Aisle. We have found a brand, that doesn't leave such a bad aftertaste. We no longer want the tainted faith-based dog food. We stopped buying the Contract with America, we went with kids health care.
The GOP got hijacked by itself, in a desperate move based on telling us we were less than patriotic, less than hard working, less than the highest standards. The GOP's 1995-2008 Era will, like all other GOP periods, be a model of what not to do, what not to allow and what not to support.
Republicans think they are terrified of gays, and immigrants and voter frauds, but the truth is that Republicans live in fear of their own. They live like Joe McCarthy lives next door, ready to call in the FBI because you order communist take out Chinese food.
Republicans have committed suicide, and what is really amazing is that they continue to do this every time they gain power. They never leave control, except after they completely screwed everything up. Not one Republican, except Lincoln, left the nation in better shape, and the Americans united.
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