Amazon.com Provokes Online Firestorm Over "Banned" Books

[marmar]

via AlterNet:



Amazon.com Provokes Online Firestorm Over "Banned" Books

Posted by Deanna Zandt, The Women's Media Center at 12:00 PM on April 13, 2009.

Using blogs, Facebook and Twitter, angry authors and readers go on attack for apparent censorship -- company claims "glitch."



Over the holiday weekend, a firestorm let loose on the Internet: For no apparent reason, books on Amazon.com with feminist, LGBT and sexual-empowerment themes were removed from the sales rankings, numbers that show how well a product is performing on the website.

Angry authors and readers responded by launching a full-on social media assault, using blogs, Facebook and Twitter to raise awareness and to collect signatures on a petition.

Rapid response campaigns not affiliated with any one organization are increasingly becoming the norm in the age of free communication tools. The Amazon incident (dubbed “AmazonFAIL,” drawing on usage of “fail” as an indicator of strong disapproval in online cultures) is a fascinating example in part because of the cultural motivation behind and the mechanics of the removal and the implications for sales of “banned” books.

For those just waking up to the scandal, here’s what happened: Amazon has a policy of removing books labeled as “adult” from its sales rankings (which by itself could discourage sales). This, in turn, has a ripple effect of removing books from elsewhere on the site, such as in search results and “related books” listings. The Amazon system is proprietary, so it’s hard for outsiders to determine the full implications of such a removal. Anecdotal evidence from authors searching for their banned books returned wildly different results at different points over the weekend, but it was clear that if allowed to go unchecked, the “adult” label would have a severe impact on sales—if the readers can’t find it, the readers can't buy it.

What kinds of books received this “adult” label? Erotica with gay themes (but not heterosexual themes), rape survivor advocacy and rape culture criticism, and feminist missives were among those suddenly labeled adult material. Soft-core hetero porn (such as Playboy centerfold calendars), hetero-themed sex toys and anti-gay screeds were left untouched. Let the maelstrom begin. ................(more)

The complete piece is at: http://www.alternet.org/blogs/peek/136425/amazon.com_provokes_online_firestorm_over_%22banned%22_books/

[peacebird]

1. even gay "coming of age" novels with *NO* sex were removed

[matt819]

2. Here's a response from Amazon

Hello,

This is an embarrassing and ham-fisted cataloging error for a company that prides itself on offering complete selection.

It has been misreported that the issue was limited to Gay & Lesbian themed titles - in fact, it impacted 57,310 books in a number of broad categories such as Health, Mind & Body, Reproductive & Sexual Medicine, and Erotica.

This problem impacted books not just in the United States but globally. It affected not just sales rank but also had the effect of removing the books from Amazon's main product search.

Many books have now been fixed and we're in the process of fixing the remainder as quickly as possible, and we intend to implement new measures to make this kind of accident less likely to occur in the future.

Thanks for contacting us. We hope to see you again soon.

Please let us know if this e-mail resolved your question: