Nashville schools offer naming rights to academic programs

[Are_grits_groceries]

Credit union pays $150,000 to put name on Antioch program
Naming rights to academic programs in Metro Nashville's high schools are for sale, and one school has a buyer.

The Tennessee Credit Union now owns the signage to Antioch High School's academy of business and finance for a price of $150,000. The school board approved the two-year contract Tuesday night.

Administrators hope this is the first of many naming deals. It's the brainchild of Metro's new high school czar, Jay Steele, who had success with the idea as an administrator in Florida.

"It's not marketing to kids," Steele told The Tennessean in December. "It's tight guidelines that would align a targeted industry with a theme."

http://sobeale.blogspot.com/

The Jiffylube Administrators' Office

[Mika]

1. At least it does away with pretense.

America is at the service of corporations.

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[rfranklin]

2. Just think of the possibilities...

Home Ec could be renamed the Krat Foods Kourse.

Art class named Crayola Competence Course.

Phys. Ed. named the Nike Challenge...uh....never mind, it's been done.

[LeftinOH]

3. Yet another example of the dire need for drastic reform in financing public education -n/t