Great guide to how to make a negative political ad

[zulchzulu]

I thought this would be a great guide for how to make a political ad. The blogger who wrote this nailed it!

Step 1: Find a really unflattering picture of your opponent, suck all the color out of it, boost the contrast, and give it a really grainy look. Or better yet, get some video footage of your opponent speaking, and run it is slow motion. Then slap his or her name across the whole thing, preferably in red, in some kind of stencil font. Play some ominous music, and have somebody with a creepy voice make up stuff about how wicked he or she is.

Step 2: Zoom in on the picture or clip, and ask the viewer a ridiculously leading question.

Step 3: Switch to a gently flapping American flag in the background, play some happy, frontier-type music and show your candidate talking to old people, or farmers, as if carefully explaining why they need to stop trying to plant $100 bills. Then have a pleasant-sounding woman talk about all the beautiful promises your candidate is making.

Step 4: Show everybody a nice little portait shot of your candidate in front of a picture of a pretty little farm or something, and bring it home with a catchy slogan!

http://www.thecoredowntown.com/2006/10/do-it-yourself-attack-ad-kit.html

[RockaFowler]

1. That sounds like every attack ad

Except Alex Sink's ads here in Florida. She now has all Law Enforcement who have endorsed her stating what a crook Rick Scott is. I love her new ads.