Trump turned Facebook into his megaphone heres how Republicans will game it again for midterms

[UCmeNdc]

Trump turned Facebook into his ‘megaphone’ — and here’s how Republicans will game it again for the midterms

In politics, winning is everything. And the political consulting industry scours the victor’s tactics so they can be sold in the next election cycle, whether they worked, were happenstance, or a mix of the two.

Exhibit A for this dynamic is the 2016 Trump campaign’s use of digital media, especially Facebook. In late February, President Trump named Brad Parscale, his digital director, as his 2020 re-election campaign manager. In the meantime, Parscale has been helping the Republican Party raise millions from small donations online.

“It begs the question, why don’t more campaigns have their digital consultant serve as their campaign manager,” wrotePeter Graves, a media consultant and ex-RNC regional political director for the trade publication, Campaigns and Elections. “After all, most federal campaigns are doing the majority of their voter contact now online. Moreover, digital is the only space on campaigns that collaborates with every department.”

But what did Parscale do for Trump in 2016 that is setting the standard for 2018?

“If I had to characterize what the Trump campaign did, they automated Facebook’s best [advertising] practices at a very large scale. I think that statewide campaigns will try to do the same kind of thing in 2018,” said Colin Delany, founder of Epolitics. “I’m wondering if any new technology is going to come out of the resistance. It’s possible. I think a lot of what you are seeing is training and capacity building.”

https://www.rawstory.com/2018/03/trump-turned-facebook-megaphone-heres-republicans-will-game-midterms/

[BSdetect]

1. Were were asleep when they started serious gerrymandering after 1020.

Now this shit must be stopped.