FACEBOOK ‘conducted widespread EXPERIMENTS’ on user data to ‘alter people’s behaviour’

[CJCRANE]

Researchers at the social media giant Facebook were given almost free rein to manipulate the news feeds and sometimes the emotions of many of the company's 1.3 billion users without their knowledge, a former employee has disclosed.

The company's data science team is said to have operated with virtually no supervision and little corporate oversight as it conducted experiments with such regularity that researchers worried that they were repeatedly using the same information.

More: http://www.telegraph.co.uk/technology/facebook/10944613/Facebook-conducted-widespread-experiments-on-user-data-to-alter-peoples-behaviour.html