M&M's pulls 'spokescandies' amid right-wing outrage, before Super Bowl

[Tom Yossarian Joad]

Source: CNBC

Candy maker Mars said Monday it is replacing its M&Ms “spokescandies” with actress Maya Rudolph after facing right-wing criticism over its mascot makeover.

Rudolph will star in the candy brand’s Super Bowl LVII commercial, Chief Marketing Officer Gabrielle Wesley told CNBC. It will be the actor’s first appearance as the brand’s spokesperson and “Chief of Fun.”

“The original colorful cast of M&M’S spokescandies are, at present, pursuing other personal passions,” said Wesley.

She noted that in the coming weeks, the company will announce “what the M&M’S spokescandies are up to over the next few weeks before, during and after Super Bowl LVII,” via their website and social media channels.

/snip



Read more: https://www.cnbc.com/2023/01/23/mms-pulls-spokescandies-in-the-wake-of-right-wing-outrage.html

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You can't make this shit up.

[DBoon]

1. Cancel Culture!

[Alexander Of Assyria]

10. Breaking News though! This is why we come to DU, mm I right?

[3catwoman3]

2. I will hazard a guess that the rightwingers who...

...were all upset with the "spokescandies" are probably not going to be much happier with Maya Rudolph.

Murphy Brown and Dan Quayle come to mind.

[Rebl2]

16. So true

[Peregrine Took]

25. Disappointed in Maya. Let them off the hook. n/t

[LiberalFighter]

26. I'm looking for that to happen.

[Samrob]

50. Maybe M&Ms will use white chocolate inside? Waiting for Tucker to order it. nt

[joshdawg]

3. I understand that fox spews had a meltdown over the green M&M's.

Am I right?

If that is so, then Mars needs to make all their M&M's green. Would love to watch the RWNJ's heads explode.

[Lokilooney]

55. No, that was Van Halen

Regarding the brown M&M's

[IbogaProject]

59. The Van Halen thing was for safety

They had the bowl of M&Ms with no brown ones deep in the contract for the venue to better insure that the specs for the stage and such were followed. They had been through a stage collapse and vowed to never have that again. They also had someone inspect the stage and light rigging at each venue before they did a soundcheck.

[Pacifist Patriot]

4. Oh FFS, stop giving in to the lunatic fringe already.

[tonekat]

44. Really!

This is supposed to be such a carefully run company, but they let the minority of loud goobers decide?

[ificandream]

54. Yup. Is Mars that desperate for business that they let a few jerks run their company?

[Ferrets are Cool]

5. WTG Mars, you just bought yourself ONE boycott.

Any company that makes decisions based on fuckhead Carlson has lost me as a customer.

[mwb970]

49. They're crazy like a fox.

Look at all this extra publicity! Sales will soar.

[Captain Zero]

52. Don't tell anybody but I like them on my cookies

[XorXor]

6. Glad to see people expressing outrage over such important matters

And that organizations are giving attention to these very serious concerns about CGI candies.

[Alexander Of Assyria]

9. That's the thing. The RW cultivates our outrage... real?.. over nothing, and we let them.

[RKP5637]

12. Yeah, these seem to be the major crises and solutions. So many real crackpots in the US.

And they should be ignored.

[heckles65]

7. Oh cripes

what are they getting their panties in a bunch about THIS time??

[RKP5637]

8. Fuck the rightwing. So tired of people jumping when they fart!!! n/t

[DinahMoeHum]

11. Hey, Mars: Psss psss psss psss psss meow meow

[Evolve Dammit]

13. JFC. Caving to RW paranoia. So pathetic

[Marcuse]

14. Nt

[link:https://www.rollingstone.com/politics/politics-news/fox-news-melts-down-feminist-mms-campaign-1234658005/|

[NullTuples]

15. From Fox News, Jan 11th:

"This move [A special edition package with only women M&M's on it, including the new Purple one] is the latest in a series of marketing moves M&’s has made to promote inclusivity. Its previous announcement involved the introduction of the purple female M&M who represents body positivity and self-acceptance.”

Body positivity and self acceptance for women. This is what the right is ranting against, and M&M caved.

A quick check of the candy's website shows that Purple is now "the insecure, unsure" M&M.

Thanks for nothing, Mars/M&M's.

[WhiskeyGrinder]

17. Are people seriously taking this at face value?

[madville]

42. It's genius marketing

They’re getting media attention and some people will remember this story when they see the commercials in a couple of weeks, then later they bring the regular characters back.

[Captain Zero]

51. mm, could be.

[flashman13]

18. Children are going to bed hungry tonight & the wing nuts whine about candy WHATEVER!

[paleotn]

19. Like any of this even matters.

People, from the far left to reich wingers and everyone in between will continue to purchase and consume an American icon, M&Ms, no matter what Fucker Carlson has to say. Such bullshit.

[SeattleVet]

20. Looks like just a tease to create buzz for their upcoming Super Bowl commercial.

[madville]

43. Yep, people are buying it though

They’re just drawing attention to their upcoming and very expensive super bowl commercials, they aren’t “giving in” to anyone lol

[AllaN01Bear]

21. whiniy+++++ jerks.

censcureship!!!!!!

[oldsoftie]

22. What changed? They've been around for several years.

Aren't they cartoon M&Ms?

[iluvtennis]

24. It's probably the new purple M&M that is a woke young lady...

=====
You can't have a young woman having control of her life.

[NullTuples]

47. They've reworked the Purple M&M in response to the outcry from the right.

[M&M's] previous announcement involved the introduction of the purple female M&M who "represents body positivity and self-acceptance.”

Body positivity and self acceptance for women. This is what the right was ranting against, and M&M caved.

A quick check of the candy's website shows that Purple is now "the insecure, unsure" M&M.

[Pharlo]

56. Seeing purple's picture,

I can understand why the wing nuts are becoming agitated. Superimpose Ron Desantis touring a flood zone, and you have Rhonda Santis. Only they can't say THAT, so they attack a piece of candy over some other whimsical detail. Another item that is going to stick in their craw is the question 'Who wore it better?" Because it's obvious that the answer is Purple.

[iluvtennis]

57. LOL

[Pharlo]

60. A lot of people - and I do mean a LOT

Of people are saying they have never seen Ron DeSantis and Purple together at the same time. I would bet even Tucker Carlson wonders about it enough that soon he will "Just ask..."

[VGNonly]

23. This is all Van Halens fault!

[They_Live]

37. +1

[The Unmitigated Gall]

27. Snowflakes.

[eppur_se_muova]

28. LOL -- the Streisand Effect being used very deliberately and cleverly here.

RWNJ's objected, so thousands of people Googled to find out what the story is, who would never have heard about it otherwise. Now Mars is creating a whole new program to follow the new characters, thus stirring up much more publicity than they would have otherwise gotten. :golfclap:

Contacted through a spokeperson, Purple remarked "just be sure you spell my name right".

[GenThePerservering]

38. Bingo!

If Mars is smart, and I think they are, they will do exactly that.

The best solution to right wing snowflake outrage is to use it.

[ClimateHawk]

29. Is this not "cancel culture"?

How do right wingers justify this?

[Initech]

30. Fox News is the reason why we can't have nice things.

They get their underwear in a wad over a fucking M&M's commercial.

[LudwigPastorius]

31. What do you do when the world is far more absurd than you could possibly imagine?

[OldBaldy1701E]

33. Get high.

But that is just me. Feel free to try other alternatives.

[twodogsbarking]

32. The m&ms are all the same color on the inside.

[EarthFirst]

34. The fucking type of person who feels vindicated for this...

Pathetic.

[moniss]

35. Maybe

they should come out with one of the spokes-candies as a fox that is bent over with its' head up it's backside. Or if that seems like too much then how about the fox one standing next to one that is the Russian hammer and cycle and the fox could have it's arm around the Russian one. Maybe they could have one that is a George Santos spokes-candy and it is saying how it's been a t-bone steak it's whole life. Maybe a spokes-candy that has a tin foil hat on and instead of the letters characters M&M it could have
GQP.

Maybe the Democratic Party could fund raise with something like this. Take the candies I mentioned and start a brand called "Knuckleheads". I'd buy several boxes for a few bucks. You could run a commercial on TV where an orange one is running around and can't keep it's hands to itself. Then after that the orange one meets up with one looking like Putin and he hands him a file folder and the orange one then immediately goes to the bank and makes a deposit.

[justgamma]

36. Until I see the actual ad

I believe that they are just punking Faux Snooze. They'll probably have Maya dressed as a purple M&M.

[moose65]

39. Good grief

I guess I missed the “outrage.” It’s hard to keep up!

When I think about it, though - m&m’s seem to be the ultimate inclusive candy. They’re all the same shape and size, and they have no gender at all. They are different colors, but all the same on the inside.

Wouldn’t it be delicious (haha) if Mars decided to say “fuck you” to the MAGAts and declare that m&m’s are gender neutral and that any of them can hold hands with any other. 😃😃

[peace.poet]

40. Without fear of melting ...

"Melts in your mouth, not in your hands" 😂

[moose65]

45. There ya go!

We have the slogan. Come on, Mars! 🍬

[oswaldactedalone]

41. The War on M&Ms!!

Not in on this battle, I like them too much regardless of color.

[PatrickforB]

46. My goodness! That Tucker Carlson has WAY too much influence. He is

like a petulant little boy.

Perhaps Tucker should get one of those machines that tans his testicles, and forget about M&Ms?

Sigh.

[mwb970]

48. This is insane. What must people in other countries think?

I am SO tired of being ashamed of America. What a collection of morons we are! Jesus.

[AngryOldDem]

53. So. Fucking. Riduculous.

That is all.

[intrepidity]

58. Unclear

The OP title and excerpts fail to mention what the issue is. Why must I follow a link, or read through all the comments, or worse, do as I am doing now and posting to ask about it?

To wit: *WHAT* is the issue???

[Harker]

61. Next up: Fox hosts speculate on just what those "personal passions" are

and how depraved they are.

[LetMyPeopleVote]

62. When the right freaks out, Maurer writes, "we dismiss them as unserious."

Link to tweet

[FirstLight]

63. saw this today on FB

[url=https://ibb.co/2n1tyHB][img][/img][/url]