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2016 Postmortem

brooklynite

(94,513 posts) Mon Sep 17, 2012, 03:11 PM Sep 2012

Interesting media nugget I heard this weekend...

...on "The Chris Matthews Show": one-third of Florida voters watch no live TV. They DVR it and watch it time-shifted.

Which means, all those campaign ads are going into the trash as people fast forward through the commercial breaks.

3 replies

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Interesting media nugget I heard this weekend... (Original Post) brooklynite Sep 2012 OP

wow, if that's happening in FL NJCher Sep 2012 #1

and the rest of them use the mute button greymattermom Sep 2012 #2

Count me as part of that one third genxlib Sep 2012 #3

NJCher

(35,660 posts)

1. wow, if that's happening in FL

Reply to brooklynite (Original post)

Mon Sep 17, 2012, 03:15 PM

Sep 2012

I wonder what's happening in the trendsetter states, like CA.

Thanks for posting this; it's really giving me something to think about.

Cher

greymattermom

(5,754 posts)

2. and the rest of them use the mute button

Reply to brooklynite (Original post)

Mon Sep 17, 2012, 03:23 PM

Sep 2012

and check out facebook during the political ads

genxlib

(5,524 posts)

3. Count me as part of that one third

Reply to brooklynite (Original post)

Mon Sep 17, 2012, 03:58 PM

Sep 2012

The problem is that the senior citizens are usually behind the tech curve so they will mostly fall into the slice that does watch them. And they are getting pounded with stories about Obama stealing from Medicare

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