As we suspected. Trump had nothing to do with declining NFL ratings. [View all]

[Power 2 the People]

We see that now. And with the weak Trump ripple as a backdrop, it shows us something that can’t be ignored: Team owners completely botched how they reacted to the president, largely because they were unprepared and unaccustomed to being shouted at by someone on a platform they couldn’t crush with their own public-relations machine.

But Trump’s megaphone created a frenzy inside the NFL’s ownership collective. A fraternity that was not only clueless as to how to deal with Trump, but ended up cannibalizing itself by being strong-armed by a handful of members – like the Dallas Cowboys’ Jerry Jones and Houston Texans’ Bob McNair – who pushed for a harder line against players. Now we know the mistake for what it was: a panicked response to the tip of a political wave rather than a reasoned reaction to the underlying data that was driving ratings.

The rise and fall of the NFL’s viewership tide is about the quality of the game. Is … was … always will be.

https://www.yahoo.com/sports/nfl-tv-ratings-study-shows-badly-league-handled-president-trump-004752836.html