I was watching some old Stephen Colbert clips last night. My cousin doesn't get "The Late Show" (now "A Late Show" , so i link the best ones on his FB page. And one in particular showed how -- even when there is film of Trump saying something -- his cult members are able to block it out, and deny he ever said it. With a straight face, no less. That is the very definition of the walking unconscious.
I love Jimi's music, and have collected every recording I've come across for ....well, over fifty years now. The Motown music from a German five LP set, to the issued recordings (old and "new" releases), to various bootleg albums. One of the issues he was confronted with was signing with a variety of "managers," which violated previous contracts, no matter how promising it sounded at the time. What he really needed was someone to look out for his interests, and that never truly happened.
The Electric Ladyland studio had great promise. And some of his best music came after the Experience stopped defining him. However, much like with Morrison, a lot of audience members came for the freak show.
One of my sister-in-law's first husband's groups used to open for the Jimi Hendrix Experience. She told me about the first time she saw him enter the dressing room -- she was intimidated, and backed up, knocking his guitar over. That wasn't a good introduction!