(and consumer reviews in recent years support that for multiple LG appliances).

Still, I've had lower-end Toshiba tvs that perform as expected and certainly I have a lot of past experience with their laptop computers. So, I think it might be an alternative if you choose against Samsung.

Samsung wins a lot of design awards--which certainly matters in their high-end offerings and of course their expertise in cell phones has been impressive (were I not an iPhone user). That does cross over for those looking for other appliances, including TVs. I guess more people would thus be attracted to the Samsung.