How David Cameron’s PR team duped newspapers across the country with generic ‘love letters’

[Denzil_DC]

1. Things didn't go much better for them in Norfolk:

In a piece for the Eastern Daily Press extolling the virtues of holidaying here, marking English Tourism Week, David Cameron reflects on his love for Norfolk.

The only drawback to his ode to the county, and first-hand knowledge of our shores, was a declaration of his love for the coast at Holcombe.

We scratched our heads and scoured the internet in search of what we thought might be an undiscovered secret East Anglian cove, eventually wondering if maybe his loyalty to the South-West had resulted in confusion with an isolated beach at the base of the cliffs between Teignmouth and Dawlish in Devon.

An aide – who admitted the spelling error had been his – later clarified it was Holkham that he had been referring to.

http://www.edp24.co.uk/news/politics/prime_minister_says_he_loves_the_sweeping_sands_of_norfolk_s_holcombe_1_4448691