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Showing Original Post only (View all)Fox News Suffers Worst Ratings In Thirteen Years – And That’s Not Their Big Problem [View all]
http://www.dailykos.com/story/2014/05/30/1303163/-Fox-News-Suffers-Worst-Ratings-In-Thirteen-Years-And-That-s-Not-Their-Big-Problem?detail=facebook#Fri May 30, 2014 at 12:28 PM PDT
Fox News Suffers Worst Ratings In Thirteen Years And Thats Not Their Big Problem
by News Corpse
Fox News has fallen and it can't get up. Ratings for the month of May 2014, have just been published, and the numbers are devastating for Fox News. While still occupying the top slot among the cable news networks, Fox saw about a quarter of its audience dissolve across every demographic group and time period.
Every Fox program in primetime dropped by double-digits, with Bill O'Reilly taking the deepest dive. Sean Hannity posted some of his lowest numbers ever in his new 10:00 pm time slot. And Megyn Kelly's new, and highly anticipated, primetime show failed to improve on the ratings performance of her predecessor.
To be sure, Fox was not the only network to see declines. In fact, CNN had an even larger dip. The news was much better for MSNBC who was down the least of all the cable news networks. They lost a relatively insignificant five percent of total viewers, but actually saw increases for Morning Joe, and for Chris Hayes and Rachel Maddow in primetime.
For Fox to post numbers that they haven't seen since August of 2001 (before 9/11) is a painful blow to both their reputation and their bank account. But they have even bigger problems. The viewers that do tune in to Fox are significantly older than viewers of their competitors. Fox News has always had the oldest skewing audience in cable news. With a median age of 68.8 years, Fox's audience is over six years older than either CNN or MSNBC. It's even worse for their top rated program (O'Reilly) who's average viewer is over 72 years old. And their Great Blonde Hope (Kelly), who was specifically brought in to draw younger viewers, also exceeded Fox's average with her typical viewer voyeur being over 70.
snip//
Apparently Fox is not satisfied with alienating African-Americans and Latinos and women and youth and the middle-class and workers and, of course, most of America's liberals and moderates. Now they are aiming to narrow their appeal even more by driving away the last remnants of their audience - senior citizens. Keep up the good work, Fox.
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Fox News Suffers Worst Ratings In Thirteen Years – And That’s Not Their Big Problem [View all]
babylonsister
May 2014
OP
Great news, which was hard to find today: Fox News has fallen and it can't get up.
Jefferson23
May 2014
#3
When I travel I find FOX at every hotel, but MSNBC only 1/2 - 2/3 of the hotels.
Dustlawyer
May 2014
#40
The Internet is having a growing influence at the expense of cable news, and not just FOX,
Uncle Joe
May 2014
#9
"...their Great Blonde Hope (Kelly),...with her typical viewer voyeur being over 70."
Spitfire of ATJ
May 2014
#17
Ha ha ha!! And wait till the days get longer, they'll be sitting on lawn chairs outdoors and
MADem
May 2014
#26
It would interesting to see how well RT and Al Jazeera, amongst others did during this time too...
cascadiance
May 2014
#28
TPTB will continue their propaganda through network news and the other cable news networks
Enthusiast
May 2014
#33
Well perhaps the 25-54 year old demo is going online for their news .. I know I do.
YOHABLO
May 2014
#39
I find myself wondering that fairly frequently. How old is he? Well, he won't be around forever.
calimary
May 2014
#48
Kids are moving back in and changing the channel to Family Guy. Hilarity ensues.
kairos12
May 2014
#42
This is karma for all the BS Faux News has pumped out over the past 20 years or so.
antiGOPin294
May 2014
#47